
AMOUR PROPRE - BRAND IDENTITY + DEVELOPMENT / EDITORIAL DESIGN
Inspired by the French term Amour-propre meaning “self-love,” Amoure Propre is a lifestyle wellness magazine focused on nurturing the mind, body, and spirit. The name embodies the belief that self-care is the foundation of true wellness.
Designed for seamless integration across social media platforms, the magazine unites clean typography, vibrant layouts, and thoughtful art direction to elevate wellness storytelling. Each detail is considered to create an authentic, approachable experience that helps readers see self-care as a natural, everyday practice.
CREATIVE DIRECTION + DESIGN Concept Development / Brand Identity / Layout Design / Illustration /




